Giant bicycles has rolled into the digital arena, with the introduction of their new online retail site – Click & Collect. With over 150 bikes available to buy online, Click & Collect offers consumers the confidence of buying from a global brand, the convenience of ordering online and the personal touch and expertise of a local Giant retailer.
Giants on line retail site works hand in hand with independent Giant retail partners to ensure consumers get the perfect ride – Click & Collect is available at participating Giant stockists across the country.
Initially open for UK Mainland and Northern Ireland orders Giant has plans to roll the Click & Collect dealer network out into Southern Ireland in Spring 2012, as well as expanding the product offering to include Giant’s growing Gear line-up.
Giant, who will next year celebrate 40 years of manufacturing bicycles are investing in a number of digital projects which they hope will engage with existing fans of their products, support their loyal network of authorised dealers and introduce the brand to new consumers.
“We have some really exciting projects underway and developments already planned for the new Giant Click & Collect website. The way in which consumers interact with brands has changed significantly in recent years and Giant embraces the challenge of exceeding these changing consumer expectations. We have the best products in the world and we want to share this passion and enthusiasm with the people who choose to invest and choose Giant.”
The new Giant Click & Collect website is live now at www.shopgiant-bicycles.co.uk.