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First Look: Hoy bikes

Sneak peek at Sir Chris Hoy's maiden range of bikes

Back in November last year Sir Chris Hoy announced that he’d be developing his own range of HOY bikes with Evans Cycles. Since then he has been working to develop the first seven bikes, which will be available in late May.

The road bikes aren’t back-breakingly aggressive nor do they have a particularly tall head tube. Testing is now complete and the initial seven launch bikes have been finalised and signed off by Sir Chris.

There will be three road bikes and four city bikes to start with, featuring 6061 aluminium frame, whilst the 105 and Ultegra road bikes get a higher-strength 6066 aluminium alloy frame for wider variations in wall thickness. The thin-wall tubing with triple-butted tapered down and top tubes (seat tube also on 6066 models) help deliver a responsive ride with great stiffness to weight ratio.

The road range features an entry level Shimano Tiagra equipped bike for £850, whilst for an extra £150 you get Shimano 105 gearing with RS10 wheels fitted to the higher grade 6066-tubed frame with the standard full carbon fork. The top of the range model further boasts Shimano Ultegra components and Mavic Aksium wheel/tyre system for £1,350.

HOY bikes will come in a wide size range, catering for riders from 4’10” (XXS) up to 6’4” (XL) with small increments through the sizes for optimal fit and a consistent increase in reach and stack. Riders will further be able to refine their ride with a range of bar width and stem lengths available to achieve a position which best suits their riding.

HOY bikes will be available exclusively through Evans Cycles and stock is expected late May.

Profile image of Matt Baird Matt Baird Editor of Cycling Plus magazine


Matt is a regular contributor to 220 Triathlon, having joined the magazine in 2008. He’s raced everything from super-sprint to Ironman, duathlons and off-road triathlons, and can regularly be seen on the roads and trails around Bristol. Matt is the author of Triathlon! from Aurum Press and is now the editor of Cycling Plus magazine.