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Blueseventy back in business

FINA has overturned its decision to ban Blueseventy swimskins

blueseventy’s high-tech swimming body suits are back in the pool after the sport’s governing body, FINA, reversed its decision to ban them on the grounds of possible air trapping.

This decision means that swimmers are free to wear them at the forthcoming World Championships in Rome, and all other competitions, at all levels around the world.

Ceo, Steve Nicholls, commented: “We were confident in the scientific evidence that our suit could not trap air and are grateful for the support of Huub Touissant of the University of Amsterdam in presenting our case to FINA. We felt strongly that we would not need to make any alterations to it and we’re delighted that the right decision has been made without any form of bias.

“The last few weeks have certainly hurt us, with minimal sales in the period of not being on the list. However, we have been continuing with production to ensure availability for when the decision was reversed.

“We now look forward to the World Championships, where we will have suits available for any swimmers wanting to try them out. We have been in continuous communication with swimmers throughout this period and this announcement now confirms their suit choice for Rome. They can now continue their preparation without this distraction.

“Prior to the latest announcement by FINA, blueseventy had consulted Lawyers to get an injunction against the decision. On consultation with FINA they encouraged us to instead go through their own review process which we have done.” Nicholls added.

“The most important thing is that swimmers now know where they stand and have a choice about what suit they can wear. We will do everything we can to ensure that our suits are available and that all swimmers have access to them from all of our global distributors and subsidiaries.”

Profile image of Matt Baird Matt Baird Editor of Cycling Plus magazine


Matt is a regular contributor to 220 Triathlon, having joined the magazine in 2008. He’s raced everything from super-sprint to Ironman, duathlons and off-road triathlons, and can regularly be seen on the roads and trails around Bristol. Matt is the author of Triathlon! from Aurum Press and is now the editor of Cycling Plus magazine.