Imagine simply downloading a file of your favourite running shoe and then letting a printer do the rest for you.
That could be about to become one step closer to reality in the not-too-distant future, as German sportswear giant Adidas recently unveiled a 3D-printed shoe sole that they plan to create according to the customer’s scan of their feet. In theory this will ensure perfect fit and comfort without any compromise when it comes to the quality of the materials.
Their Futurecraft Series will use 3D printing technology to make ‘bespoke’ designs for each individual. The idea will be that runners will be able to walk into a shop, take a gait analysis on a treadmill and walk away with an entirely custom-made pair of shoes based on their results.
Adidas aren’t the first running brand to flirt with 3D, as New Balance designed a pair of racing flats using 3D technology in 2013 for a pro track runner; however Adidas are the first to openly state that they plan to roll out the tech to the mass market.
What do you think of the concept? Let us know in the comments!