New tri store for Herts

Puretri has extended its online service to bricks and mortar…


Puretri has opened ar new performance showroom in the heart of Bishop’s Stortford, Hertfordshire, located close to the M25, A10 and only 5 minutes from Junction 8 of the M11.

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Puretri  offers  a wide  range  of clothing, bikes and accessories in a high quality and relaxed environment. Director of Puretri Helen Webb comments, "All our staff know how important giving advice is. We have novices coming into the sport where the need of reassurance and guidance is required or a more experienced triathlete looking for excellent product knowledge." 

The range of tri products on sale is wide, with key brands including…

•    ASICS, Brooks, K-Swiss and Newton running Shoes
•    2XU, Castelli, Fusion, Sugoi & Trigirl
•    Ceepo, Felt & Ride Blue Bikes
•    Sidi & Shimano Cycle Shoes
•    Oakley & Rudy Project Glasses
•    Shockabsorber, Garmin & Profile Design
•    Aquasphere & Zoggs
•    Clif, SIS & NUUN
•    and many more.

The team offer a full video recording service for gait analysis, resulting in either recommendation of a new shoe or even confirming that the current shoe you have is correct. 

Another service offered towards ladies is bra fitting.

Puretri’s  has just announced their latest sponsorship partnership with Pro Athlete Jonathan Hotchkiss and also with the up and coming Triathlete Katie Booth.

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